Livio
Branding
Livio started in 2015 with the belief that everyone in our community deserves access to high-quality healthcare. Their primary focus is to treat those experiencing homelessness. As a result they utilize a mobile care unit that sets up shop at various clinic and community spaces to help patients. The green balloon is meant to be a beacon for those who seek them out, while the phone represents a life-line to their services.
Because Livio’s clientele is primarily transient their business cards are utilized as another touchpoint for patient's to find them.